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Inspiring Conversations with Jason Pasacreta of JBird Custom Woodworking

Today we’d like to introduce you to Jason Pasacreta

Hi Jason, please kick things off for us with an introduction to yourself and your story.
I am originally from southern Connecticut and have a long background in customer service. I also have my commercial drivers license and can drive just about truck. I started woodworking as a hobby back in 2016. It was mostly due to our love of Disney. As an avid collector I was looking for a way to display my collection of pins. This quickly grew and I opened an Etsy store. The popularity of the shadowboxes allowed me to develop and hone my craft. The requests for other items started to come in and cutting and charcuterie boards were created. At this time I decided to try my luck at craft fairs and did a lot better than I could have ever expected.

Fast forward a couple years and the fairs I was doing were growing. I was not just doing single day fairs anymore, The ones we concentrated were taking up a full weekend. Then I discovered a state fair in New England that is the third largest one in the US. It runs for 17 consecutive days and is open for 11 hours a day. I did this part time my first year and full time the two years after that. Once I discovered this and fully understood the popularity of what I offer, I decided to try it full time.

This is where the fun started to begin. As I was getting questions about the business and specifically what I made, I realized the company name was not right to be able to grow into what I wanted. I changed the name and JBird Custom Woodworking was born. My family and I decided that this was the time in our lives that we needed to make a change to be able to better ourselves and our family. We made the big step of moving to southeast Tennessee. For the business, this is probably the best thing I could have asked for. I am experiencing growth and recognition like I have never received before.

In the south it is not like up north. In the northeast, most people are a “throw away” type of person and then jut go buy a new one at the store. In the south, most people want an item that can be an heirloom. I want to be able to make the piece that is passed down. I want to be a part of multiple generations to come and know that the quality of product I am making will last multiple lifetimes.

We all face challenges, but looking back would you describe it as a relatively smooth road?
The biggest obstacles and challenges are always finding the right customer. My craft and the types of product I offer are in the “want” category and not the “need” category. Staying busy and making sure the orders are completed on time or early is also hard. As a single owner/operator, it gets difficult being able to do everything yourself. As I work out of my basement/garage, I am also currently limited with space. This can cause me to cut back on the amount of orders I can accept or sometimes the size of the order.

As you know, we’re big fans of JBird Custom Woodworking. For our readers who might not be as familiar what can you tell them about the brand?
At JBird Custom Woodworking, I strive to be the standout and want everyone to know where a piece came from. I take pride in making exactly what the customer wants in the timeframe they need it and will take into account budgets as well. I create high quality furniture and accent pieces, but also make the small gifts that everyone is looking for, for special occasions. Everyone has that item you cannot find in a store. There are many times that you need a something with a specific dimension, but cannot find what you are looking for. This is where I come in and can custom make exactly what you want.

What matters most to you?
What matters to me is the customer satisfaction and customer service. The quality of work comes with each order, but I strive to take that next step. I am very communicative and want to make sure I stay in contact with a customer through the full process. I do not typically price out a commission without seeing where it will be going or meeting a customer in person. There are times I may see something that a customer may not think of and I can make a certain suggestion. This cannot happen with a discussion over the phone;

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