Today we’d like to introduce you to Jasmine Morrow.
Hi Jasmine, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
I went to the University of Tennessee to major in Psychology.
After graduating with my bachelor’s I realized I wasn’t sure what I wanted to do with it! Real-world experience at a “grown-up job” seemed like a good step for me to narrow down my path. I found a great opportunity working at CASA of the Tennessee Heartland, a non-profit focusing on advocating for children in abusive or neglectful environments with the child’s needs as a priority.
During my time there, I was able to transition from administrative work to some creative endeavors like social media management, content creation, and event planning. I left this position at the end of August 2021 to pursue more creative pursuits & have been working as a production assistant at Label Industries in Knoxville, a branding supply company.
Continuing with creative work, I began in October 2020 managing the social media accounts for a local boba tea shop called Tealicious, a favorite small business of mine! Early 2021, I also started an Etsy shop called Dreamware Co. to sell glassware with vinyl designs, along with drink lids and straws! My glasses are also sold in the Tealicious boba shop.
I also occasionally sell propagated houseplants in the East TN area through Instagram (JMHouseplants) but have taken a break while dealing with career changes & moving. That will hopefully start back up soon! I’m currently taking courses through Google Coursera for UX Design to further my creative career. I just completed the Social Media Marketing course as well!
On a more personal note, I also got married in October 2020 to my wonderful & supportive husband. We share three cats together (Torree, Toffee, & Bella) in our new home in Harriman!
Can you talk to us a bit about the challenges and lessons you’ve learned along the way? Looking back would you say it’s been easy or smooth in retrospect?
Definitely not a smooth road, but that’s what makes life interesting!
Time management is a huge struggle for me, balancing life and work. The work for the Etsy shop is so sporadic so it can cause some nervousness for me but I really enjoy it so it’s worth it to me. When I started at CASA, I struggled to work in the office and have downtime where I would be waiting for another coworker to need my help.
As for social media management in general, I still struggle to keep up with trends and insights, but I know that if I put quality work out there for people to see, they will take notice.
As you know, we’re big fans of you and your work. For our readers who might not be as familiar what can you tell them about what you do?
As a creative, I feel like I wear many hats, as do so many others! I focus most on my small business Dreamware Co to sells glassware with vinyl designs.
The types of glasses that I offer are beer can glasses, glass mugs, and plastic tumblers in a number of different designs to choose from. My first design was a set of clouds, which became really popular and also influenced the name of my business. Other designs range from floral to spooky and I also work with customers to create personalized designs for them.
This type of Etsy shop (glassware with vinyl designs) isn’t unique, but I strive to keep my creations true to myself and based upon my own interests so as to not intentionally take others’ designs and use them without credit.
While a large portion of this business is creating the glasses, I also create my own content that I share to get people interested! I shoot and edit product photos, create graphics, and post these to social media accounts and the Etsy shop.
Can you talk to us a bit about happiness and what makes you happy?
Sharing my life with others makes me happy, as well as having my quiet space at home to create & relax. Houseplants & coffee have to be big sources of happiness for me as well!
The small things in life make me the happiest.
Pricing:
- 16oz Beer Glass – $12
- 20oz Beer Glass – $13
- 16oz Mason Jar – $10
- 16 oz Mason Jar w/ Handle – $11
- 13oz Glass Mug – $15
Contact Info:
- Website: https://www.etsy.com/shop/DreamwareCo
- Instagram: https://instagram.com/jasmine__morrow
- Facebook: https://facebook.com/dreamwareco
Image Credits
Jasmine Morrow and Celestial Photography 865
