Today we’d like to introduce you to Katie Davis.
Hi Katie, can you start by introducing yourself? We’d love to learn more about how you got to where you are today.
Dressed to Glow became a sister brand to You Glow Girl Knox. You Glow Girl is an event-oriented luxury airbrush tan company in Knoxville. Most of our clients come in before events, & having a clothing boutique in the same space would pair well. We recently perfected our website & are focusing on online sales as well. We have some of the cutest, highest-quality boutique clothing!
We all face challenges, but looking back, would you describe it as a relatively smooth road?
Our main struggles have been finding an identity & getting our name out there. When people see our brand, we want them to feel comfortable buying clothes, knowing that we are a reputable business, not just someone selling clothes out of their house.
I appreciate you sharing that. What should we know about Dressed to Glow/You Glow Girl?
As mentioned, we are primarily known in Knoxville for custom airbrush tans. Dressed to Glow is a sister brand specializing in stylish event & seasonal clothing. We are most proud of our initial branding & the loyal clientele we’ve built so far. We now share space with You Glow Girl in the Homberg Bldg in Bearden, and we plan on expanding as YGG expands. Most of our orders are placed online for shipping & in-store pickup.
What’s next?
We are currently looking for a storefront in the Farragut area & are focusing on building brand trust. We have high hopes, & as a new company, we look forward to the future.
Contact Info:
- Website: dressedtoglow.com
- Instagram: dressedtoglow
- Other: youglowgirlknox.com
Image Credits
Andrea Goodman Photo
